(I can’t say who the client is, but it has something to do with telling time.) Shooting virtual, 360º objects is one of those skills I honed in another lifetime. I’ve shot 360s of corporate jets, firetrucks, model trains and couches, but never 360s of small, highly reflective (basically mirrors, really) jewelry. And shooting a mirror [...]
Tag Archives: Commercial Photography
More Everyday Items
Funny. I didn’t think this was that interesting the first time around. But now that I look at it again, it fits right in with the Everyday Items theme. Again, no retouching here, just tweaked in Lightroom 3 and a few dust spots removed. D.A.
Everyday Items
There’s something about the dynamic of the negative space and the transparency of these cheap nail brushes that made this work. No retouching here other than to spot it and process it out in Lightroom. As much as I love traveling, I love playing around in the studio.
Making a Hero Out of Something Simple
My client, Lighting Services, Inc. makes simple, elegant track lighting fixtures. And while this doesn’t look like anything revolutionary, it is. It’s green inside, not in color, but as in low energy use LED technology. I loved teasing out the gradient textures and giving shape to the parabolic mirror. Even the 1980s style blue highlights in the [...]
Product and Packaging Design from 1958
Since I’m sidetracked right now with teaching my classes, this blog post is dedicated to my design students. It’s the cold war. It’s the year after Sputnik was launched by the Soviets. This 1958 film saluting the stylists of the automotive, industrial, interior and architectural design industry reflects the American obsession with consumerism and the future. It [...]
A Hasselblad Masters Finalist. Who, Me?
I’m humbled. I’m a Hasselblad Masters Finalist. No, really, I am. Some time around the middle of last year I entered the Hasselblad Masters Competition and promptly forgot about it. Then I got a “congratulations” email from Hasselblad. And, thinking that everyone who entered got one, thought nothing of it until I went to the [...]
Commercial Photography, Fish, Food, Food Photography, Lighting, Personal Photography, Portfolio, Props
Some Very Cool Fish
Photographer D.A.Wagner uses dry ice to freeze fish, food and props with some very cool results.
Another Photo of the Week
This past week, Calumet selected an outtake from my recent New Zealand job, titled “Corporate Meeting.” You can read about the assignment here. As always, I’m honored and thrilled to have been selected for a fourth time. Thanks, Calumet.
Looking at the 10,000 Hour Rule
In Outliers, Malcolm Gladwell says, the amount of time required, working at any craft, to become “world-class expert” is 10,000 hours. He also writes that the level of success (I would go further to say that really means, meteoric success) you reach as a world-class expert rests on when and where you were born, something [...]
Creative Thinking And Hard Work
During one of my recent web dalliances to read more about how photographers, or humans in general, are creative, I found a 2004 paper published in the Psychonomic Bulletin & Review called, The Cognitive Neuroscience of Creativity by Arne Dietrich, who is at the American University of Beirut, in Lebanon. He’s actually a very funny [...]
