Seth Godin wrote a very short blog entry, On the Road to Mediocrity. The basic point is, “The only way to get mediocre is one step at a time.” Don’t settle. Simply a brilliant insight. Well worth reading.
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Who Is This Guy?
Second place (it’s good to be number 2, we try harder) 2012 Hasselblad Masters Finalist D.A.Wagner is a Brooklyn boy who took up photography after finding his father’s old twin lens reflex roll film camera in the attic. After a stint at the Fashion Institute of Technology he jumped into assisting for a few notable still life and fashion photographers and then, being an impatient sort, launched his own career. He’s shot everything from big budget, large scale video productions to special effects imagery and everything in between. For the moment, he has returned to his roots, eschewing the old David Wagner for D.A. and shooting still life and editorial projects that keep him closer to home. Brooklyn, that is. He changed his mind. He’s now working out of a 10,000 square foot studio just outside the Lincoln Tunnel and thinks big projects are just way too much fun to pass up.
It may have been Bauhaus architect Mies van der Rohe who said, “Less is more.” But it took D.A.Wagner to do more with even less.
If you’re curious about the old David, click here to see the somewhat secret archive page:
Follow D.A.Wagner
